Hartmut Esslinger give Advice For Designers. “Designers can change the world, design can not”
Published on February 20, 2013
Frog’s founder shares five key lessons from his legendary career.
2-Form follow emotion
3- Make models
4-Think outside The Screen
5-For above & beyond
How Frogdesing work
frog works with the world’s leading companies, helping them to design, engineer, and bring to market meaningful products and services. With an interdisciplinary team of more than 1,000 designers, strategists, and software engineers, frog delivers connected experiences that span multiple technologies, platforms, and media. frog works across a broad spectrum of industries, including consumer electronics, telecommunications, healthcare, energy, automotive, media, entertainment, education, finance, retail, and fashion. Clients include Disney, GE, HP, Intel, Microsoft, MTV, Qualcomm, Siemens, and many other Fortune 500 brands. Founded in 1969, frog is headquartered in San Francisco, with locations in Amsterdam, Austin, Boston, Bangalore, Johannesburg, Kiev, Milan, Munich, New York, Seattle, Shanghai, and Vinnytsya. frog is a company of the Aricent Group, a global innovation and technology services firm.