Piedra Rosa by Álvaro Goula & Pablo Figuera
Published on March 17, 2013
He stonemasons of Sepúlveda (Segovia, Spain) have been sculpting shields, carving fountains, and building houses for centuries. They are specialised in so called ‘Piedra Rosa’ (pink stone), which is extracted from quarries in the area.
These two tables, conceived for both indoor and outdoor use, reinterpret from a contemporary perspective a traditional material, linked geographically to a very concrete area. A course and primitive finish in the lower part of the tables contrasts to the smooth surface of the table top.
This is the first part of the Piedra Rosa project.
“One often thinks of conceptual and commercial design as two contradictory terms, but the work of Pablo Figuera and Álvaro Goula finds itself in that intermediate point where commercial values and creativity meet and complement each other, creating a beauty business. “At the end of the day, people need beauty in their day to day lives, and businesses, as suppliers or creators of necessities, should provide beauty”. When designing, from the very beginning, Álvaro and Pablo anchor themselves in an inalienable principle: the obsessive care of the object’s form, which manifests its aesthetic value in the expression of the material, the respect for the manufacturing process and, of course, its use. Their pieces strive to be elegant and easy to understand, with great care to detail, and honest but always avoiding fun references, superfluous decoration, and an appearance that goes beyond the use. They have never claimed to change the world of industrial design, but maybe, they have made it a little more beautiful, and easier to live in”