Screw : ) by Studio Yumakano

Published on March 25, 2014

screw_by_Studioyumakano_9

This is a collaborative project by Studio Yumakano with Komuro Seisakusho, a screw factory in East Osaka, Japan.

Ever since its invention, the screw hasn’t changed its style and function. Actually it’s never needed to change at all. Screws are used everywhere but are easily overlooked.  This time, Studio Yumakano focused on them.

screw_by_Studioyumakano_1

Not only can be used as a tool, but by adding to it the joy of discovery, the concept of the design is the enjoyment of sharing the joy of discovering small surprises with others. Imagine the smile on the face of a person when they discover a screw,  and then imagine a place where someone would use a screw.

screw_by_Studioyumakano_4screw_by_Studioyumakano_5 screw_by_Studioyumakano_8

The screw is more than just an ordinary screw; it is a product that can bring joy. To move people’s emotion is another important function of the simple screw.

screw_by_Studioyumakano_process_11 screw_by_Studioyumakano_process_14screw_by_Studioyumakano_process_13 screw_by_Studioyumakano_process_15

East Osaka is a well known region for its highly qualified manufacturing because of the existence of plenty of Small and Medium enterprises with technological strength. This factory produces various kinds of screws, and the burst size of which reaches almost seven hundred million in a year.
Studio Yumakano was trying to give expression and emotion to the ordinary screw, which could be an irony to the mass-produced goods like screws. Smiley is a universal icon that could make people delightful.

Studio Yumakano

NEWER OLDER

Cookies help us offering our services. When you use them, you agree that we use Cookies. (More Info)

ACEPTAR
Aviso de cookies